Known as Lubbock, Texas’ go-to boutique for fresh, eclectic fashion, T.C. Elli’s boutique has its flagship store just across the street from Texas Tech. I worked part-time as the digital marketing manager.
OVERVIEWI created all of the content shared on the website, social media, print collateral, and the weekly newsletter. New arrivals came to the store weekly, and I was in charge of styling, photographing, and adding them to the website.
SCOPE OF WORKdigital marketing, photography, content creation, email marketingSpring Collection Campaign Photoshoot
SPRING 2020
Photography & Retouching
AUGUST 2019 - AUGUST 2020
